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Why is it important to choose the best email marketing service?
Email marketing is one of the most profitable small business marketing strategies. According to the Direct Selling Association, email marketing has brought an average return on investment (ROI) of 4,300% for American companies.
Management gives you complete control and enables you to communicate directly with customers. Not sure about email marketing? Check out these 6 reasons why building an email list today is so important.
It is important to understand that a large part of your email marketing success depends entirely on the email marketing software you choose, as it is responsible for ensuring that your emails are actually delivered with fewer marketing features and poor emails Rate gained more revenue. Commission (this will make you lose more money).
What to look for in a good email marketing tool?
A good email marketing service should allow you to create very attractive email newsletters using a simple user interface (preferably a drag and drop editor).
You should be able to send truly personalized and targeted bulk emails easily and easily. This is also well known. For example, marketing automation.
In addition, your email marketing service should make it easier to manage your contact list, group users, and track the effectiveness of your email marketing activities. They will not appear in the spam folder. Now let's take a look at some of the most popular email marketing service providers and their comparisons.
1. Constant Contact
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Constant Contact is one of the largest and fastest-growing email marketing services in the world. It is also the easiest and most suitable email marketing service for beginners.
You can easily manage your email lists, contacts, email templates, marketing calendars, etc. Each account gives you access to unlimited emails, easy tracking, and reporting, built-in social media sharing tools, free image library, list positioning, Facebook advertising integration, and powerful e-commerce integration for Shopify stores.
Your Email Plus account also contains powerful features, such as email automation, drip campaigns, opinion polls and polls, coupons, online donations, and A/B testing, allowing you to send targeted emails to maximize follow-up mail. Contact provides unparalleled customer support through live chat, phone calls, email, community support, and a rich library of useful resources. In addition to online training, they also provide on-site face-to-face seminars in the United States.
In this way, small business owners can quickly learn the basics of email marketing and start to develop their business professionally. For all the reasons mentioned above, we rank Constant Contact as the best email marketing service for small businesses and startups.
Constant Contact has a 60-day free trial period (no credit card required). After that, your price starts from $20 per month. WPBeginner users can use our Constant Contact coupon code to get an additional 20% discount.
2.SendinBlue
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SendinBlue is a complete enterprise email and SMS marketing software. It is one of the fastest-growing email marketing platforms in Europe. This is a very easy-to-use platform with excellent tools for creating engaging and engaging emails.
The editor is very suitable for novices who have no experience in email marketing. SendinBlue includes marketing automation tools for beginners that allow you to send transactional emails, create workflows for automated follow-up emails, and segment users. Artificial intelligence algorithms can achieve maximum e-mail delivery.
SendinBlue offers a completely free email marketing plan with unlimited contacts. Their free plan allows you to send up to 300 emails per day, but all your emails carry the brand logo. Their paid plans start at $25 per month. For the lite version. You can also add SMS to your account, but the price will depend on your shipping needs.
They recently updated their advanced plans to include advanced features such as landing page builders, chat, sales CRM, and Facebook advertising integration, which means users can now get more value at the same price. You can use it to send automated or transactional emails from your WordPress website.
Email marketing campaigns don’t need it, but if you have a large website and need automated email based on real-time content, it is a great feature.
3.Drip
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Drip is a powerful email marketing platform designed for e-commerce, bloggers, and marketers. It provides a wide range of marketing automation, sales funnels, and personalization tools.
Your email program integrates seamlessly with all major website builders, including WordPress and WooCommerce. This allows you to easily add pop-up windows/registration forms to your website and get more potential customers.
Drip differs from competitors such as Campaign Monitor in its smart marketing automation tools, smarter email segmentation, split testing capabilities, list groups, and visual automated workflow builders.
These features allow you to attract specific customers from the mailing list to increase sales. Support options in Drip include live chat support, webinars, automation training, in-depth courses, free tutorials, and excellent documentation. For several of our companies, because it allows us to send bulk emails while interacting with each customer on a personal level and interacting with smart e-commerce marketing automation. Its e-commerce sales attribution feature accurately shows us the sales we get from each email marketing campaign.
Although a bit expensive, we believe that Drip is the best email marketing software for e-commerce websites and business owners who seek more advanced features to maximize their marketing effects.
Drip offers a free trial, and their plans start at $49 per month and include all features. They recently added SMS notifications as a feature to all programs, allowing you to connect with your users via email and SMS marketing channels. This makes it a true one-stop shop for the store owner’s email marketing platform.
4.Converkit
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ConvertKit is a trusted email marketing platform for professional bloggers, writers, and marketers. It is very easy to use and powerful. A unique feature of ConvertKit is that it can easily provide content updates and promotions via email subscription forms. Manage autoresponders that can be used to send emails from the postal service.
Using ConvertKit, you can easily divide subscribers into potential customers and purchased customers. It can help you increase your conversion rate through automated emails that feel more personalized. This is called targeted email marketing.
They have all the powerful features of first-class email marketing services, such as A/B testing, beautiful email templates, landing page builders, smart workflows, and more. And has a broad knowledge base and excellent teaching materials.
Many features of ConvertKit, such as paid newsletters, are designed for professional bloggers and writers, which is why we rated them as the best email marketing service for professional bloggers.
They even increased the ability to sell digital products and subscriptions through the same platform. ConvertKit offers a 14-day free trial, with prices starting at $29 per month. They also offer a 30-day refund policy.
Their Creator Pro plan also includes advanced features such as a newsletter recommendation system, subscriber ratings, advanced reports, and custom Facebook audiences.
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GetResponse is another very popular email marketing solution. It is very easy to use and makes email marketing for small businesses easy. It comes with some amazing marketing automation tools that you can use to create smart automated marketing campaigns.
Using the drag-and-drop builder, you can create marketing campaigns, segment contacts, and send any number of emails to specific groups. These tools will help you create effective email campaigns to increase your income. GetResponse comes with beautiful responsive forms, page positioning, A/B testing, unsubscribe tracking, and automatic replies.
It also integrates with third-party lead generation software such as OptinMonster, SalesForce, Google Docs, and ZenDesk. Support is provided via phone, chat, and email.
The help section provides free tutorials, including videos, webinars, how-tos, and guides. GetResponse offers a 30-day free trial. Prices start at $15 per month.
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